Choosing a Resolution Tactic

When to ignore, monitor, differentiate, merge, redirect, or fix links.

Each collision has a best-fit fix. Use this guide to choose.

The options

• Ignore — The overlap is harmless or intentional.
• Monitor — Keep an eye on it before acting.
• Differentiate — Re-focus each page on a distinct intent or keyword.
• Merge — Combine duplicative pages into one stronger page.
• Redirect — Point a weaker URL to the stronger one.
• Fix internal links — Adjust anchor text and linking so engines favor the right page.

How to decide

Start from the AI recommendation and its confidence, then weigh content overlap, traffic at stake, and how distinct the pages' purposes really are.

Next

Record your choice and track the outcome.