Connecting Google Search Console
Authorize GSC and pick the right property so opportunities and collisions can work.
Google Search Console (GSC) is the source of your search performance data — queries, clicks, impressions, click-through rate, and average position. It's required for Opportunities and Collisions.
Connect
- Open your site's setup wizard or Settings → Google Integrations.
- Click Connect Google and complete the OAuth consent screen.
- Grant read access to your Search Console data when prompted.
You'll be returned to OptimizeTrack to choose a property.
Choose the right property
Search Console has two property types, and picking the right one matters:
- URL-prefix property (e.g.,
https://example.com/) — Covers a specific protocol and subdomain. Choose this if your site is registered this way. - Domain property (shown as
sc-domain:example.com) — Covers all subdomains and protocols. Choose this for the broadest coverage.
Select the property that matches the site URL you set up. If you scoped your site to a subfolder like /blog/, pick the property that contains it.
Permissions
You must have at least read access to the property in Search Console. If a property you expect isn't listed, you likely don't have access under the Google account you authorized — switch accounts or ask the property owner to grant you access.
Common issues
- Property not listed — Wrong Google account, or you lack access in GSC.
- No data after connecting — You still need to poll metrics; brand-new properties also have limited history.
- Domain vs. URL mismatch — If clicks look lower than expected, you may have chosen a URL-prefix property that misses other subdomains; a domain property is broader.
See also Reconnecting Google if your connection expires.